The Power of Representation with Mijha Godfrey from Jambo Book Club

Representation is critical for all children in all spaces. Children can’t be what they can’t see, so they all need to see and experience people of many different backgrounds leading happy and successful lives.

This week on the podcast I have the opportunity to interview Mijha Godfrey, the founder of Jambo Books. Mijha is a former affordable housing developer, lawyer and founder of Jambo Books. Jambo, which means both “hello” and “welcome” in Swahili, is a book subscription service for children aged 0-13 where all the books feature lead characters who are children of color.  The stories in Jambo Books focus on the beauty of childhood, the joys of friendship and family, the thrill of new adventures, the wonderful tapestry that is the life of a Child of Color.  

Mijha is passionate about helping parents raise children who won’t need to be taught how to tolerate people who are different from themselves because they will expect and enjoy healthy inclusion. Jambo Book Club members will recognize the same humanity in those who may not share their experiences that they see in those who do. 

During the interview we discuss:

• The origin story behind the Jambo Book Club
• The power of representation for all children 
• The importance of reading books about Children of Color that do not focus on race/social justice and just depict children leading everyday lives
• The balance between teaching children about the realities of racism while also giving them opportunities to experience joy and just be kids